Upon payment completion, automation flows trigger based on product type: Digital products create Zoho CRM leads tagged 'Digital Product', send automated SMS/email (with download/onboarding), and log in CRM. Physical products trigger Zoho Desk tickets ('Physical Fulfillment'), CRM leads ('Physical Product'), send fulfillment orders to vendors, notify customers, and log in Desk/CRM. Premium/luxury/legacy products trigger CRM leads (tagged), Desk tickets (VIP/prioritized), Zoho Deal creation ('VIP Closing Gift' stage), VIP alerts (SMS/email/Slack), Kayan Trust allocation (1% flagged for accounting), concierge outreach, and comprehensive logging. Checkout trigger map details which automations apply per product/bundle. Key integrations: payment gateway triggers webhooks; Zoho CRM/Desk manage leads, deals, and fulfillment; Kayan Trust handles accounting allocation; concierge manages VIP follow-up. Next steps: review, approve, and proceed to build/integration/testing.