The Institutional Broker Network How I Access the Brokers Controlling Over 500,000 Multifamily Units in the U.S.

The Institutional Broker Network How I Access the Brokers Controlling Over 500,000 Multifamily Units in the U.S.

The Institutional Broker Network

How I Access the Brokers Controlling Over 500,000 Multifamily Units in the U.S.

Written  by Jai Thompson


Introduction

I manage a private equity platform deploying 13–18 million per quarter across multiple real estate asset classes.

Our model is asset-based, escrow-directed, and execution-driven, allowing us to close in 23 days or less with certainty and clean title flow.

We acquire and operate across:

• Luxury estates
• Single-family residential portfolios
• Multifamily communities
• Hospitality and hotels
• Mixed-use properties
• RV parks and mobile home communities
• Golf resorts and destination assets
• Specialized housing and income portfolios

Capital is structured, operators are paid, reserves are built in, and all disbursements are controlled through escrow.

We deploy with discipline, transparency, and speed—while tithing back to the communities we serve.

One of the biggest breakthroughs in scaling acquisitions is understanding this:

Most large real estate deals are controlled by a small group of institutional brokerage teams.

If you build relationships with these brokers, you gain visibility into hundreds of thousands of units nationwide.


SECTION 1

Why Institutional Brokers Matter

Most multifamily investors chase listings online.

But the largest deals often trade off-market or before public marketing begins.

Institutional brokers control:

• Pension fund listings
• Private equity dispositions
• Portfolio sales
• Institutional recapitalizations

These brokers routinely handle:

100–500 unit communities
multi-property portfolios
$10M–$200M transactions

Just a handful of relationships can expose you to thousands of units per year.


SECTION 2

The Brokerages Controlling Massive Inventory

These firms dominate large multifamily and commercial real estate sales.

CBRE Group

Largest commercial brokerage in the world.

Why they matter:

They represent

• institutional owners
• REIT portfolios
• large multifamily communities

Typical listings:

150–500 units.


Marcus & Millichap

Strong national multifamily presence.

Why they matter:

They control thousands of listings under $50M.

These deals often move quickly when brokers trust the buyer.


Colliers International

Major brokerage for institutional multifamily.

Why they matter:

Large private equity clients.


Berkadia

Multifamily specialist.

Why they matter:

They combine sales brokerage and debt placement.

This creates direct access to lenders and sellers.


JLL

Handles some of the largest portfolio transactions.

Why they matter:

Often represents

• institutional sellers
• global investors


SECTION 3

How Many Units Do These Brokers Control?

Across these five firms alone:

Estimated multifamily listings annually:

• CBRE — ~150,000 units
• Marcus & Millichap — ~120,000 units
• Colliers — ~80,000 units
• Berkadia — ~90,000 units
• JLL — ~70,000 units

Total exposure

510,000 units

These are not all available at once.

But building relationships inside these firms creates a constant pipeline.


SECTION 4

How I Identify the Right Broker

I don’t contact the entire company.

I identify specialized teams.

Search examples:

“Multifamily investment sales Texas CBRE”

“Mobile home park brokerage team Marcus Millichap”

“Hotel investment sales JLL”

Look for:

• Managing Directors
• Senior Vice Presidents
• Investment Sales teams

These professionals control large deal flow.


SECTION 5

First Contact Strategy

My goal is not to immediately negotiate price.

My goal is to build credibility and trust.

I position myself as a serious buyer who can close quickly.


SECTION 6

Broker Introduction Email

Subject
Introduction — Active Multifamily Buyer

Hello [Name],

My name is Jai Thompson.

I manage a private equity platform acquiring income-producing assets nationwide including multifamily communities, hospitality properties, and land-lease assets.

Our acquisitions are asset-based and close through structured escrow transactions in roughly twenty-three days.

If you are currently marketing any communities producing strong operating income, I would welcome the opportunity to review the offering memorandum and financials.

Best regards
Jai Thompson


SECTION 7

Broker Follow-Up Email

Subject
Following Up

Hello [Name],

Just following up on my previous message.

We are actively reviewing multifamily communities and portfolio acquisitions producing strong income and supporting DSCR above two.

If you have any offerings available, I would appreciate the opportunity to review the financials.

Best regards
Jai Thompson


SECTION 8

Broker Text Message

Hi [Name], this is Jai Thompson.

I recently sent you an email regarding multifamily acquisitions.

My team is actively reviewing income-producing communities nationwide.

If you have any listings currently available, I would welcome the opportunity to review them.


SECTION 9

Phone Call Script

Hello [Name],

My name is Jai Thompson.

I manage a private equity platform acquiring income-producing assets across multifamily and hospitality.

I saw that your team handles multifamily investment sales, so I wanted to introduce myself and ask a quick question.

Are you currently marketing any communities producing strong operating income?


SECTION 10

What Brokers Care About

Brokers want buyers who are:

• credible
• responsive
• capable of closing

Three behaviors earn trust quickly:

  1. Respond quickly to deals

  2. Ask smart questions about financials

  3. Submit clear offers

When brokers see this consistently, they begin sending deals before public marketing begins.


SECTION 11

The Real Advantage

The real power of institutional brokers is this:

You stop searching for deals.

Deals start coming to you.

Once brokers understand that you:

• review deals quickly
• respond professionally
• can close transactions

You move from cold outreach to preferred buyer.


SECTION 12

Scaling to Thousands of Units

The strategy becomes simple.

Build relationships with 10 strong brokers.

Each broker sends 5 deals per year.

Average deal size

200 units.

10 brokers × 5 deals × 200 units

= 10,000 units worth of opportunities annually.

You only need a few of those deals to scale rapidly.


Final Thought

In large-scale real estate, the most valuable asset is not the property.

It is access.

Access to brokers.
Access to lenders.
Access to deals before the market sees them.

Once those relationships exist, scaling from zero to thousands of units becomes a matter of execution.


Contact
Mr. Jai Thompson

📧
MrJai@kingjairealestategroup.zohodesk.com

📞 Call or Text: 980-353-2408

Structure over sacrifice.
Stewardship over struggle.
Every deal builds legacy.